Gemstone/Minerals #7 – Andalusite

Description: Andalusite is made up of Aluminium Silicate minerals and is somewhat rare in the jewelry field.  The color may range from yellowish brown to dark bottle green, dark brown.   The beads are quite difficult to match on any standard color chart.

History:  Andalusite was first discovered in Almeria in the southern Spanish province of Andalusia.  A variety of Andalusite is Chiastolite known as “cross jasper” or “cross stone”.

Location: It is found in Australia, Brazil, Canada, Russia, Spain, Sri Lanka but most often in Brazil.  The U.S. also has specimens of this stone.

Folklore/Metaphysical: Andalusite if often referred to as the seeing stone and is said to cure eye problems and because it is purported to encourange one to look at issues reationally by belping them to see the various sides to a problem without judgment or fear.

Care:  Andalusite has a hardness of 7.5 so it is fairly hard and will wear well.  It may be cleaned in a mild soap and water solution but never left in water.  After drying, buff gently with a soft cloth.

images-2  images-1 images

Advertisements

Article – Swarovski’s Ingredient Branding Model

This article is from JCK posted on September 1, 2015.  I felt that it was important to note that nearly all of my necklaces include Swarovski Crystals which are mentioned on our cards.  After reading this article I may look into finding a stamp which will identify that Swarovski Crystals are included. I would love to know what you think and get your feedback.

Swarovski’s Ingredient Branding Model

Posted on September 1, 2015

POST A COMMENT

With increasing deregulation across the global economy, it is difficult for consumers to know whom they can trust, especially concerning the quality of the ingredients in the products they buy. Ingredient branding is an excellent way for consumer brands to assure their customers about quality. Simply stated, a brand is created around a high-quality or performance-driven product component. Examples of ingredient brands that have become household names are Intel, Dolby, and Gore-Tex. They enhance consumer products with the added value of their special functions, and these products stand out from those of their competitors. This is especially effective in the jewelry industry, where ingredient branding with consumer-trusted brands is known to enhance the trust factor by providing transparency and adding value. Forevermark and platinum are well-known examples of this.

At Swarovski, the ingredient branding program’s distinctive “Made with Swarovski” label is placed on products from independent brands that use Swarovski Zirconia, Swarovski Gemstones, or Swarovski Marcasite in their collections. The three ingredient brands are owned by Swarovski but licensed to carefully selected partners who want to ensure customers that their jewelry is made using premium-quality genuine gemstones and created stones, precision-cut from the finest raw materials, and manufactured according to the strictest standards.

Swarovski’s ingredient branding partners also receive special services that help to strengthen their market position and brand identity. Point-of-sale support includes promotional materials, and training support helps retail sales staff understand the unique features of Swarovski Genuine Gemstones and Created Stones. Trend and design support includes advice on trends and suggestions for production and design solutions, while application support provides specific advice on gemstone-setting techniques. With such advantages, jewelry brands are increasingly turning to ingredient branding to differentiate their products and promote transparency in the eyes of the consumer. Judith Jack, Industrial Strength, and Judith Ripka for QVC are among a number of U.S. brands to trust the quality of Swarovski Genuine Gemstones and Created Stones and the effectiveness of the ingredient branding model.

Gemstone/Mineral #6-Amphibolite/Hornblende

Description-Amphibolite is metamorphic and typically dark-colored with foliated or flaky structure.

History-Amphibolite was used to produce adzes (a tool similar to an ax)  in the central European early Neolithic cultures.

Location-It is found in the Gore Mountain region of the Adirondack Mountains in New York State.  They are also found in the Great Smoky Mountains and along the Appalachian Mountains from Main to North Carolina.

Folklore/Metaphysical-Amphibolite is said to help individuals to accept compromise and  is a grounding stone.

Care-The hardness is 5-6 and is thus harder than glass but generally in a medial hardness range due to its metamorphic nature.  It should not be placed in water while cleaning as this may damage the surface of the stone.

amplite

Newest design #6 –Sail Away

This beautiful new necklace and earrings are made of Mammoth Bone with beautifully etched scrimshaws on both the earrings and pendant.  The unusual cross-cut Wooly Mammoth Bone make this necklace truly one of a kind.  It is completed with 10K gold and vermeil.

lSail Away 0072

My Favorite Jewelry Books – Addition #4

Jim MacIntosh does an excellent job in pictures and written text to help the jewelry entrepreneur to learn wire wrapping called:

Wire Wrapping: The Basics and Beyond.

It includes in:

Section #1 – The Basics –Tools, Wire, Stones, Layout

Section #2 – Projects  – with excellent pictures which give the artist easy directions to accomplish beautiful projects.

Section #3 – Beyond – Design Basics, Expending your designs.

Of all the Wire Wrapping Books on the Market, I think this is the best.

DSC00120